Thursday, 22 December 2016

Photo Editing- Part 3.

I cut out the background around the model. in doing this I can place text and other images behind the model creating a 3D effect.

Monday, 19 December 2016

Photo Editing- Part 2.

The pictures that I chose, did not reflect the standards of which I wanted in my magazine. For example no make-up or beauty products were used in the taking of the pictures, which left imperfections. In order to correct this I used Photoshop's patching tool to get rid of shadows, stains and small spots. In doing this I feel I have achieved a picture worth of industry standards. 

Thursday, 15 December 2016

Photo Editing- Part 1.

Now that I have chose my pictures I need to edit them to give a professional finish.

I decided to lighten certain parts of the image to accent the key features of the model, for example I wanted to bring attention to the denim shirt. Also I felt that the face and eyes would catch the audiences attention if they were highlighted. The model is reaching out to the audience, with his 'plain, lost' glance.

Monday, 12 December 2016

New House Style- Part 2.

After analysis of the house style questionnaire, I have created the house style for my magazine. I chose the light blue from the light blue in his denim shirt.

Thursday, 8 December 2016

New House Style- Part 1.

I made a small questionnaire, dedicated to creating a new house style for my magazine. I will ask peers and members of my target audience which of the above they think is appropriate.

Monday, 5 December 2016

New Magazine Name.

After talking to my target audience I have decided to change the name of my magazine, I feel the name 'focus' fits more with the style of my magazine. I asked members of my target audience which font they think best reflects indie pop. The majority choose:

Monday, 28 November 2016

Reader Profile- Heavy Dirty Soul.

Heavy Dirty Soul My Reader Profiles.

Looking over the results from my magazine questionnaires, the trends show that males and females between the ages 12-23
are most interested in this type of publishing. This means that in my magazine I will tailor the language and content to suit this primary audience. There will be content that appeal to other types of people, but the majority of content will be trending in that demographic group.
The image above shows products that I will aim to include in my magazine, because they are trending in the demographic group of my primary audience.

Monday, 21 November 2016

Music Magazine Questionaire Results- Part 2.

After analysis of the data collected from my first questionnaire, I have established that the pictures and house style do not go with the overall genre of the magazine. Therefore I have taken more pictures and I have updated the house style. The model in these pictures gives a more 'indie' feel, I decide to make his wear light denim- this gave a more 'pop' feel. Another point that was brought to my attention; The title doesn't fit with the genre, so I will have to re-think this.   

Thursday, 10 November 2016

House Style- Music Magazine

To create the house style for my magazine I took colours from the photographs, previously taken, using the colour picking tool on Photoshop. I took the gray from her coat and the light pink from the art in the background. My research concluded that boxes around text is very effective. So I used this idea but put a boarder around the text.

Monday, 7 November 2016

Pictures- Music Magazine.

Today I took the pictures I want to use for my music magazine. The mise-en-scene in these photos create the illusion that's its quite windy. The location of where the photos are taken is local to where I live. The photos range from medium close ups to long shots, with some more creative over the shoulder shots included. I wanted to use urban art and tourist attractions from around the North East which could be featured in my magazine.

Thursday, 3 November 2016

Reader profile- Rolling Stones.

Rolling Stones 2016 Reader Profiles.

After an observation of the 2016 rolling stones magazine reader statistics, I can see that the majority of readers are white single men that are around 35 years old. This is the target audience for the magazine. This means that the magazine will be custom-made to that target audience. So most of the adverts and articles inside the magazine are published with the audience in mind. However there still will be things that will appeal to women, ages younger then 35 and married couples but they are included purely to keep a sense of balance.
The table above was taken from the Rolling Stone Website, it shows the primary and secondary target audience.

Thursday, 29 September 2016

Monday, 26 September 2016

Thursday, 22 September 2016

Uses of Gratification.

Uses of gratification:

I have completed research to try understand the uses of Gratifications

Thursday, 15 September 2016

Monday, 12 September 2016

School Magazine- Front cover.

I used Photoshop, to create what I think the front cover of our school magazine should look like. After feed back from my peers, I have established that there is no clear house style, and the main image should be bigger. The medium long shot of the models really stand out because they have been cut out and the background blurred. This information will help me when I create my music magazine. 

Monday, 5 September 2016


Hello my name is Harry McCadden. I am studying Media at Heworth Grange Sixth Form. I will be using this blog to show the progress of my work over the next few years. I will do this by posting updates every Monday and Thursday.